Reaching the age of thirty, my income randomly doubled

A chime sounded.

Great news had arrived.

Xu Jing from the online marketing department received a message and headed to the top floor secretariat.

The display still showed the normal personnel movements.

Not just her, intern Zhang Wanyi was in the same situation.

After both received the message, Bai Xin began to teach them how to handle the boss’s daily work.

And the daily cultivation of a secretary.

Without a month’s time, they definitely wouldn’t be fully capable of the position yet.

This month, besides managing her own secretarial duties, she had more to do in terms of training the two of them.

At the same time, she needed to familiarize herself with the boss’s connections.

...

March passed quickly, and before you knew it, a week had gone by.

Antler Coffee officially launched its first new coffee-milk beverage in Magic City.

This was a brand new drink, a perfect combination of milk and coffee.

Countless promotional materials appeared online, and since the official announcement of Liu Yifei as the spokesperson, the fame of Antler Coffee had greatly increased.

And following her endorsement, Antler Coffee launched the first coffee-milk of the spring.

With the help of numerous internet celebrities and trainees.

On the first day the new product was released, it was so sought after it was like paper in Luoyang—hard to find.

Even more pleasing was the customer feedback, which was very good.

It proved that the combination of milk tea and coffee was entirely feasible.

Tengying Group had more good news than just this one event; Detective Tang One, which premiered on March 7th.

Launched during an off-peak season, it created a huge online buzz.

It was said to be a milestone in the detective genre.

While humorous, it also maintained a logical reasoning within the detective theme.

It could be said it completely opened up a new genre in the domestic market.

Besides this, last year’s investment of 90 million in Zhao Liying’s TV series.

Brought back 320 million.

Yielding an investment return of 3.5 times.

Great news kept coming.

The market value of Tengying Entertainment in A-shares also climbed steadily.

Investors were very optimistic about Tengying’s development, always feeling that it could surpass the capital market’s top film stock.

It could only be said that Tengying Entertainment had invested in so many projects last year, and this year they were gradually paying off.

After Zhao Liying’s series liquidated its investment, up next was the series from 2016, an investment of 130 million in Bai Lu’s drama.

Which also completed liquidation.

Bringing back 280 million, an investment return of 220%.

Upon the news, Tengying Entertainment’s stock prices soared even higher, and Chen Pingsheng, being the largest shareholder and founder of Tengying Entertainment.

Also saw his status in the entertainment industry rise significantly during this process.

Whether it was Yang Mi, Bai Lu, or Zhao Liying.

Whenever they had time, or when attending variety shows.

They would help increase exposure and generate traffic for Antler Coffee.

The investment of 3 billion in Antler Coffee, in March 2016, concentrated the core flow resources of the entire group.

In terms of marketing and promotion, you could never imagine how much exposure it received every day.

Such intense promotion naturally sets the stage for the upcoming Nasdaq listing and the nationwide franchise conference.

Antler Coffee’s development had reached a point where it became a well-known new coffee brand nationwide.

The nationwide direct-operated stores were close to three thousand.

Going forward, it would not need further investments and would expand its market share through its profits.

That is to say, it would open stores using its profits.

When the child was still young, naturally, it required Chen Pingsheng to keep feeding it.

When it grew up, it would need to reciprocate to the group itself.

Now, Antler Coffee might not have reached that stage yet, but it already could run independently in the market.

It no longer needed financial support from Chen Pingsheng.

It could be said that this Antler Coffee’s spring national franchise conference.

Alone saw up to ten thousand investors registering online.

The rise of a new brand and its first-ever opening of nationwide market franchise.

With the previous experience of Bobo Milk Tea right in front of them.

While running a franchise store might not guarantee a 100% profit, the reputation of Tengying Group was still excellent.

If it wasn’t because the franchisee themselves had management issues, it would absolutely not let you bear the losses.

Tengying’s brand franchising was responsible one hundred percent.

This reassured the franchisees greatly.

Just like Bobo Milk Tea’s franchising approach, Antler Coffee also chose a win-win cooperation with its franchisees.

It wouldn’t be the one making a profit in the middle. n/o/vel/b//in dot c//om

Many franchised brands aren’t really earning money from the market; rather, they are constantly thinking of ways to make money off their franchisees.

If such brands could last long, that would really be something.

Antler Coffee didn’t earn any markup; what cost it bore was the cost for the franchisee.

As long as the monthly net profit stayed below twelve thousand, it wouldn’t share in the revenues.

But for any amount exceeding 12,000, it would take 40% of that.

A win-win model, first ensuring the franchisees could make money before it could earn.

After completing this national franchise recruitment, they would achieve a break-even financially.

Then it could consider applying for an IPO listing on Nasdaq.

Tengying Group started the first month of the year with steady and swift strides.

If you thought it was the fastest in the entertainment industry, you’d be mistaken.

In 2016, the only magician in the entertainment circle was the one who, with a speech and few PowerPoint slides, could bewitch most of the investors.

Even Chen Pingsheng, after watching his live presentation, was almost tempted to invest tens to hundreds of billions in him.

Accountant Jia, in a speech at the beginning of the year, proposed a very brilliant concept.

That was the interconnection of everything and shared automotive systems.

Thanks to this miraculous concept, he managed to boost the stock price of LeEco, which wasn’t even profitable, to 160 billion.